[ Brand ]
The system, on one page.
Colour, type, logo and components. This page renders from the same tokens the site uses, so it can never drift from the live product.
[ Logo ]
roispends.
Wordmark
R
Mark · R tile
Rroispends.
Lockup
[ Colour ]
--bg
#000000
--bg-1
#0a0a0a
--fg
#ededed
--acid
#c6ff00
--magenta
#ff2d6f · ≤5%
--cyan
#00e5ff · ≤5%
--fg-dim
#a1a1a1
--fg-mute
#666666
[ Type ]
Display · Geist Mono
Every dollar.
H2
Brand isn't decoration.
Body · Geist Sans
Most agencies pick a side. Brand shops can't spend ad budgets. Performance shops can't name a product.
Label · mono, 0.18em tracking
[ Components ]
Acid badge
Magenta badge
Neutral